[ic] Credit Card numbers Stored Encrypted in SQL Database - N o Answer Yet

[Jim Balcom]

On Wed, 25 Apr 2001, Webb, Malcolm wrote:

WM>>I understand that there are security issues with storing CC#s in the DB, but
WM>>there is no evidence to indicate that consumers will pick a safer site over
WM>>one that offers a more convenient buying experience.

I can't agree with you. My sales had a dramatic increase just as soon
as I got the secure server back in place. And, I had had quite a few
e-mails complaining about the lack of a secure server before I got the
cert renewed.

Just last Thursday I got to separate pieces of e-mail chewing me out,
and one called me names because my present form of e-mail notification
of the order includes the CC#. (Which is a reason why I am bringing up
an IC server!)

There has been a huge amount of credit card fraud over the internet,
and customers are very sensitive to it!

I think that customers are going to go with a safer site - especially
if you tell them that the reason that they have to enter their credit
card info each time is for their protection and safety since you are
not storing their CC info. They are going to appreciate that and will
come to you, rather than the one-click places.

-= Jim =-

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Tagline for Wednesday, April 25, 2001 at 18:00 PM:
I'm fascinated by the way memory diffuses fact.

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